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* Free Research *
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* The role of energy density in helping consumers make healthy choices
The role of energy density in helping consumers make healthy choices New
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A free report to provide food businesses with information on energy density and its role in achieving energy balance. It will be of interest to those working in nutrition, regulatory and scientific affairs, product development, product design, consumer insights, and related roles
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* Building on Success
Building on Success
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In this free download, we examine some of the challenges facing our industry and wider society - climate, water, resources, population - and look at great examples of organisations innovating to meet these challenges head on.
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* Sugars: Improving information and messages to consumers
Sugars: Improving information and messages to consumers
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A free guide for food businesses providing information to consumers about sugars. Includes research on consumer knowledge of sugars, labelling of sugars on food and drink products and recommendations for dietary intake of sugars .
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* Best practice guide to communicating to consumers about a healthy balanced diet
Best practice guide to communicating to consumers about a healthy balanced diet
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This free guide is designed to help food businesses give healthy eating messages to consumers that are relevant, appropriate and consistent with government messages.
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* Getting the Right Mix
Getting the Right Mix
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The food & grocery industry is facing a series of economic, environmental and social challenges. In this free download, we discuss how to solve these new challenges and how getting the right mix of skills and motivation in our people is so important.
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* Voluntary guidelines on communicating portion size to consumers
Voluntary guidelines on communicating portion size to consumers
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A free report for food businesses providing voluntary guidelines on how to correctly communicate portion size to consumers on packaging and labelling. Includes a review of portion size information currently provided on food labels and research on consumer attitudes to portion size information.
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* After The Storm
After The Storm
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What will life for the food & grocery industry be like beyond the recession? See IGD's vision for the post-recession industry with this free download. Includes insight on shopper trends, customer engagement and how the industry is planning for the future.
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* Portion size: Understanding the consumer perspective
Portion size: Understanding the consumer perspective
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Understand consumer attitudes to portion size information on food and drink products with this free research. Ideal for those working in nutrition, product design or marketing, it examines how consumers determine portion sizes, and their attitudes to portion size information on food and drink products.
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* Genetically Modified Foods
Genetically Modified Foods
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With concerns about food security bringing GM back into the headlines in early 2008, what do consumers think? This free document is the result of extensive IGD research, and provides a practical and impartial view of consumer awareness, knowledge and attitudes to GM foods.
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* Shopping Choices: Attraction or Distraction?
Shopping Choices: Attraction or Distraction?
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What do shoppers think about the nutritional, environmental and ethical information displayed on food packaging? Does it help influence product choice? This free guide looks at consumer attitudes to food and product information, investigates the challenges of increasing information whilst reducing packaging, and presents ideas for the future.
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* Ethical Shoppers: Keen to be Green
Ethical Shoppers: Keen to be Green
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How important are supermarket's green initiatives to UK shoppers? Are they willing to pay extra for ethically sourced or sustainable goods? And what opportunities does this present to your business? Find out with this IGD free presentation revealing consumer opinions on the growth of ethical issues.
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Alastair Sykes
* Inspiring change *
* “As a former IGD President I have seen at first hand the success of their industry programmes, the quality of their consumer research - and the real benefits IGD delivers for the industry and the companies that work with them”

Alastair Sykes
former Chairman
Nestlé UK Ltd
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* Learn more about our Industry Programmes > *
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* ShopperVista *
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* ShopperVista is IGD’s new online Shopper Insight subscription service...a complete monthly analysis of grocery shopper sentiment. *
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* Need consumer research? *
* By working with you to conduct respected, reliable research and analysis, IGD can help you to understand your consumers better. *
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