This conference has now taken place. Online Grocery Retailing 2011 takes place on 18th October in London. Find out more here.
The online channel represents one of the key growth segments of the UK grocery market. IGD values the channel at close to £4bn and expects it to double in size over the next five years, as leading retailers drive enhanced online capability and functionality. And shoppers tell us their appetite for buying groceries online is far from sated – 22% of shoppers intend to do more online grocery shopping by 2012.
To prosper in the online channel, though, needs a unique approach, with different business capabilities required to service distinct shopper demands. How can you maximise this commercial opportunity? What do you need to do differently to succeed?
To help unravel the complexities of the channel, IGD is pleased to announce a new conference, designed to bring together leading retailers, manufacturers and market analysts from across the online grocery channel.
Learn from the online experiences of the leading retailers – how they have developed their capabilities, and how can manufacturers benefit
Discover how retailers expect the channel to evolve, how they are positioning for growth, and the role you can play in this
Gain insight into supplier best practice in the online environment, and discuss what it takes to win online
Hear the latest shopper and market research on online grocery retailing, with forecasts of how the channel will develop
Network with delegates from manufacturers, retailers and service providers who are focused on developing the online grocery retail channel
CONFERENCE BEGINS
08.30
Registration and Refreshments
Session 1: The Online Opportunity
09.30
Introduction
Nick will open the conference and outline the themes of the day.
Nick Everitt, Head of Market Intelligence, IGD
09.35
Growing with Asda.com – Three Perspectives of the Growth Opportunity
Doug has board accountability for online retailing at Asda. Here he will outline the opportunities presented by the growth of Asda.com for suppliers, and best practice in grasping these opportunities.
He’ll discuss this from three perspectives: the customer perspective – what is the online customer looking for; the Asda perspective – what capabilities has Asda developed in online retailing; and the supply perspective – what opportunities does this create for you, and how can you best achieve these?
Doug Gurr, Executive Development Director, Asda
10.05
Maximising the Online Opportunity
Using IGD’s latest research on the online grocery market, Gavin will unveil IGD’s forecasts to 2015, as well as discussing the challenges and opportunities for manufacturers online and the capabilities and structures needed to succeed.
Gavin Rothwell, UK Research Manager, IGD
10.30
Booker: Building B2B Capability Online
As the UK’s leading food wholesaler, Booker is developing capability online through both its delivered wholesale business Booker Direct, and its market leading website booker.co.uk, which generated sales of £407mn in the last financial year.
Mark will share Booker’s delivered journey since the Blueheath acquisition and how it now offers a targeted and customer-focused offer, while Jane will share how Booker is using the website to help its customers make informed decisions, as well as exploring the capabilities required from suppliers to ensure they fully capitalise on the opportunities online.
Mark Aylwin, Managing Director, Booker Direct
Jane Day, Director of E-Commerce, Booker
11.00
Refreshment Break
Session 2: Understanding the Online Shopper
11.30
Understanding the Online Shopper
Using IGD’s unique shopper research into the online channel, Ben will explore the typical profile of an online grocery shopper and what leads them to start buying groceries online. He will also discuss their main likes and dislikes as well as consider what they are likely to be buying in the future.
Ben Miller, Head of Shopper Insight, IGD
11.55
The P&G Journey Online
With responsibility for P&G’s online strategy across Western Europe, Tom will share the key learnings from P&G’s journey online thus far and will consider the key opportunities ahead. He will share how P&G is listening to and responding to shopper needs, and will explore what it takes to win in this dynamic and evolving channel.
Tom Pickford, Western Europe eCommerce Associate Director, P&G
12.20
Social Commerce: The Secret Ingredient for Online Grocery Success
Jonathan will discuss the key trends in social commerce and the unique opportunities that exist for both online grocers and FMCG brands to bring customer conversations to the shopping experience.
Jonathan Wolf, Product Strategist, International, Bazaarvoice
12.45
Discussion Session
Your chance to put your questions to several of the morning's speakers.
13.00
Networking Lunch
Session 3: What it Takes to Win Online
14.15
Google: Shaping the Online Landscape
The UK and Ireland is the biggest market for Google outside the US and the most advanced major country in terms of e-commerce and online advertising spending. Peter will share what Google has learned about the online retail channel from working with retail partners as well as analysing millions of consumer searches every day.
He will explore how online and mobile will be key for future multi-channel strategies and will also reveal the latest developments at Google shaping the online landscape.
Peter Fitzgerald, Industry Director - Retail, UK, Google UK and Ireland
14.45
Tesco.com: Developments Ahead and Opportunities for Suppliers
With Tesco’s online businesses now generating sales in excess of £2.1bn, tesco.com is now the third most visited retail website in the UK. Ian will show why its online business is such a key part of Tesco’s format/channel strategy, and explain the characteristics of its customer base and the key technological and service developments ahead. He will also discuss why the channel is so important for suppliers and how they can both grow their online sales and support the Tesco strategy.
Ian Crook, Chief Marketing Officer, Tesco.com
15.15
Conference Close
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Venue Details
The QEII Conference Centre Broad Sanctuary, Westminster, London SW1P 3EE
Cancellations and name changes to be confirmed in writing
Over 30 days notice
- Full refund
15 - 30 days notice
- 50% refund
Less than 15 days notice
- No refund/transfers
IGD Members
Non-Members
Academic Institutions
GBP
£ 400
£ 600
N/A
EUR
€ 480
€ 720
N/A
Additional Information:
Prices displayed ex-VAT. Fee includes briefing papers (subject to availability) refreshments & sandwich lunch. Fee also includes delegate pack and electronic version of all slides. This session is promoted by IGD as agent for IGD Services Ltd. Cheques need to be made payable to 'IGD Services Ltd.' IGD reserves the right to alter any element of the programme, such as speakers, times and venue, should the need arise.
How is the digital revolution transforming the food and grocery industry? Find out with Online Grocery Retailing: Building Capability for a Digital Future, IGD’s guide to succeeding in the dynamic and fast growing online grocery channel.
